Shanghai University of Finance and Economics Fujian Alumni Association EMBA branch was formally established on October 17, Shanghai University of Finance and Economics EMBA Fujian alumni gathered in the beautiful Xiamen island, to participate and witness the formal establishment of Shanghai University of Finance and Economics Fujian Alumni Association EMBA branch.

On the morning of the same day, "Shanghai University of Finance and Economics Fujian Alumni Association EMBA Branch Awarding Ceremony and Prof. Sun Zheng's Seminar on the Subject of Business Model and Value Creation" was held in Xiamen Rongxinsheng Building. Prof. Sun Zheng, President of Academic Committee of Shanghai University of Finance and Economics and Dean of College of Business, presented the plaque of "Shanghai University of Finance and Economics Fujian Alumni Association EMBA Branch" and delivered a speech. Prof. Sun Zheng said that, the Alumni Association will provide a lifelong learning platform for the growth, an emotional exchange platform for the long lasting friendship, a resource-sharing platform for the development and a public welfare platform for giving back to the alma mater. The establishment of the Alumni Association integrates all the alumni into a "Community with the shared future", to undertake the responsibilities and share the glory together in the journey of wind and rain in life. At the same time, Prof. Sun Zheng stressed that the development of the university is inseparable from alumni's efforts, and she expressed sincere appreciation to the alumni in Fujian who made great contribution to the honor of the university.